An award-winning butcher is urging sheep producers to castrate lambs to improve the flavour of meat.
Rob Rattray, who produces his own lambs for his butchery business in Aberystwyth, insists a castrated lamb produces a superior flavour and that is important for boosting lamb sales.
â€œThe meat is much sweeter. If we want consumers to be loyal to lamb we need to make sure we give them the best taste experience. I think all lambs should be castrated,â€™â€™ said Mr Rattray, who runs a flock of 400 pure Beltex sheep.
Mr Rattray was speaking at an event in Aberystwyth to promote red meats produced in Ceredigion. The event was facilitated by Cywain, a scheme that helps primary producers in Wales add value to primary produce.
An audience including several farmers were given an insight into how they could maximise their return on animals and get the best out of the carcass.